Ryoko Kobayashi
Chui Yakuzenshi (Chinese medicine yakuzen practitioner)
Registered OTC drug seller
Kokusai Yakuzenshi (international yakuzen practitioner)
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Ryoko Kobayashi Ryoko Kobayashi
Originator of Zero-Second Yakuzen / yakuzen and Korean medicine researcher, head of Hanagoto
Bringing Korean medicine and yakuzen into daily life with Zero-Second Yakuzen, starting from the supermarket and the convenience store
Basic information
| Qualification | Chui Yakuzenshi (Chinese medicine yakuzen practitioner), registered OTC drug seller, Kokusai Yakuzenshi (international yakuzen practitioner) |
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| School attended | Honzou Yakuzen Institute |
| Specialty | Recipe development, product development, lectures and teaching |
Profile
Head of Hanagoto. Kokusai Yakuzenshi (international yakuzen practitioner) and Chui Yakuzenshi (Chinese medicine yakuzen practitioner). She grew up in a greengrocer's family, close to seasonal vegetables and plants from an early age. Korean dramas drew her to the culture of nourishing life that runs through daily life in Korea, and she earned the Kokusai Yakuzenshi qualification in 2020 while working a company job. She then moved into the kampo industry. Working from three pillars, Korean traditional medicine, yakuzen and the culture of medicinal herbs, she has run courses online and in person every month since May 2024. She also organises trips to Korea's medicinal herb markets and Korean medicine clinics, and shares the culture of nourishing life in East Asia through food, tea and travel, seen through yakuzen.
Yakuzen work she can take on
| 1 Zero-Second Yakuzen: shopping and eating | Under the theme of Zero-Second Yakuzen, how to shop for your constitution starting today, she conveys how to choose what you can buy at a supermarket or convenience store through yakuzen thinking. Without special ingredients or extra work, swapping everyday shop-bought items to suit the season and your life makes it far easier to keep eating with daily care in mind, however busy you are. Drawing on growing up in a greengrocer's and on her knowledge of Korean medicine and yakuzen, she offers adjustments you can bring in today. |
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| 2 Product and recipe development in Korean medicine and yakuzen | Drawing on her knowledge of Korean traditional medicine and of yakuzen and the culture of medicinal herbs, she works on product and recipe development. Having handled Korean fermented teas as an agent, her strength is proposals built on the qualities of an ingredient and how it is used. She works on projects that bring Korean medicine and yakuzen down into daily life, including products made with Japanese growers and a tea subscription that arrives with each season. |
| 3 Courses and trips around Korean medicine and medicinal herbs | She runs courses online and in person every month, conveying Korean medicine, yakuzen and the culture of medicinal herbs. She also organises trips to Korea's medicinal herb markets and Korean medicine clinics, creating places to come into contact with the culture of nourishing life in East Asia through food, tea and travel. She values conveying the wisdom of nourishing life that remains in Korean daily life in forms that are easy to bring into everyday life in Japan. |
Track record
In the media, and publishing on Korean medicine
Her recipes have appeared in Hongsam LIFE, the members' magazine of the Korean red ginseng brand Cheong Kwan Jang. Since May 2024 she has run monthly courses on Korean medicine, yakuzen and the culture of medicinal herbs, online and in person, and organises and leads trips to Korea's medicinal herb markets and Korean medicine clinics. Through food, tea and travel she shares the culture of nourishing life in East Asia, seen through yakuzen.
